If you’re considering venturing into the world of foodservice franchising and have a penchant for breakfast, we’ve got six hot concepts generating buzz in the morning daypart. We’ll help you analyze these emerging restaurant brands to determine if a breakfast restaurant franchise is the best investment opportunity for you.
The breakfast restaurant industry experienced significant growth in 2023 as many people returned to the office or developed work-from-home routines. At the beginning of 2023, restaurant visits at breakfast and A.M. snack times increased in January by 13%, compared to last year, and were up 3% versus three years ago, according to the NPD Group.
Here are some breakfast restaurant franchises making an impact during one of the most important meals of the day.
Biscuit Belly
Biscuit Belly’s indulgent biscuit creations are a recipe for potential success. The fast-casual, Kentucky-based brunch concept is steadily expanding its presence by focusing on multi-unit operators to propel growth. With approximately 10 locations and more restaurants in the pipeline, Biscuit Belly’s concept focuses on high-quality cuisine, quick table turnover, and social media appeal to help drive customer traffic.
Broken Yolk Café
The first Broken Yolk Café debuted in 1979 in San Diego. Today the breakfast eatery has 36 locations and its menu showcases the chain’s signature Benedicts and mimosas, as well as other popular breakfast and lunch fare. Broken Yolk Cafe has 21 locations in Southern California and is ramping up expansion across the country with three-unit development deals.
Egg N’ Joe
Egg N’ Joe is a three-unit breakfast and lunch concept started by the owners of Elmer’s, a popular restaurant chain in the Pacific Northwest. Its breakfast menu features hand-rolled omelets, German pancakes, breakfast bowls, and seven different mimosas. The emerging chain has a strong foothold in the Phoenix market and is poised for expansion.
Famous Toastery
Charlotte, North Carolina-based Famous Toastery is a breakfast, brunch, and lunch franchise that encourages its guests, team, and franchise owners to “Be Famous” in their local community by offering “Famously Fresh” meals. The 25-unit chain recently implemented operational efficiencies to drive systemwide sales and boost growth. Famous Toastery aims to have 50 locations open by the end of 2024, including five to seven deals in North Carolina, and the rest in South Carolina, Tennessee, Virginia, and Florida.
Flying Biscuit Café
Flying Biscuit Café has built a brand around Southern-inspired breakfast and brunch items and has 29 locations in Alabama, Florida, Georgia, North Carolina, South Carolina, and Texas. Its signature biscuits and cozy atmosphere have generated a cult following since it debuted 30 years ago. As a well-established brand, Flying Biscuit Café is focused on pursuing franchise growth.
Beans & Brews Coffeehouse: A Breakfast Franchise Alternative
While a breakfast restaurant franchise has appeal, opening a coffee franchise like Beans & Brews Coffeehouse could be an even more rewarding venture. Younger generations are helping ramp up demand for specialty coffee shops as a way to treat themselves on the way to work, according to Circana. The number of gourmet coffee shops jumped 8% in 2023.
Beans & Brews is a well-established brand known for its high-quality coffee and exceptional guest experience. Our coffee shop owners benefit from our reputation and customer loyalty. In the crowded coffeehouse segment, we stand out with our high-altitude roasted coffee beans, resulting in a distinctive flavor profile.
Beans & Brews offers flexibility in terms of store size and format. Whether it’s one of our full-fledged coffeehouses or a compact kiosk, you can choose the model that suits your investment and location. Unlike breakfast-focused restaurants that mainly cater to the morning crowd, our coffee franchise enjoys all-day demand. Our menu includes a wide variety of beverage options, allowing franchisees to cater to diverse customer preferences. From specialty coffee drinks to teas and smoothies, there’s something for everyone. Hungry customers can also enjoy our breakfast sandwiches, oatmeal, and paninis.
Join the Beans & Brews Family!
Beans & Brews is a compelling alternative to a breakfast restaurant franchise with a smaller footprint. Get started to learn more about partnering with us.
